Evaluation 5) How did you attract/address your audience?

We wanted to keep things simple yet effective, which we beleived would have the greatest impact onto our audience. Our logo appeared immidiately, whilst an urban R&B track played in the background to appeal to our audience. The whole enigmatic effect from the beginning, with the unawareness of who was crying and why, we beleived, attracted our audience more than if the opening was clear because suspense is maintained throughout.

We kept the credits simple and bold, whereby the white writing appeared at the bottom right of the screen from the beginning. We felt as though the credits fitted perfectly as we analysed other film openings and they seemed to do so too.

The title of our film Behind Closed Doors appeared at the end solely because it had the greatest impact as the ending of our sequence was a door being slammed shut.

We think this will leave the audience in awe and willing to find out what is left to come. We understood that music plays a great role in film making, and especially to our target audience; teenagers. We felt if we had the perfect music and sounds to compliment the film then our audience would feel more into the film than if we had used speech purely. The music absorbs your brain and changes your mood into feeling like the protagonist of the film. The simplicity of the credits and titling was done to keep the attraction onto the main scenes. The font was "sans font" with a simple fade in and out transition which was more than likely to keep 'Behind Closed Doors' in the viewers minds.

Furhtermore, by being quite conventional to a thriller/drama hybrid brings our audience in closer, as they will recognise similarities in our product, to other films they have seen before. By having a 'villain' will appeal to both genders as it is quite strange to have that role taken by a female character, thus may make both males and females continue watching to see what happens in the end. This can relate to Propps theory as there are 7 character types (one being the villain who can actually either be male or female) which may make the audience intrigued to find out who the hero will be. However, this also subverts to this theory as the Hero tends to be the main protagonist, adding an enigmatic effect onto our audience and brings something different for them to enjoy.